Measuring brand equity with Coca-Cola products

Brand equity is difficult to measure as it depends to a large extent on consumer perception and opinion of a brand. When a product has high brand equity, they manage to keep their current customers by keeping them satisfied with the quality of the products and service. They are also …

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Reverse Mortgages – A tax-free income for seniors

I fully realize that it probably sounds too good to be true, and There Ain’t No Such Thing As A Free Lunch (TANSTAAFL) came to mind as soon as you read the title of this article. However, if you’re 62 or older, you may have just found the goose that …

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Understanding your credit score is easy

Good news! Understanding your credit score is fairly easy and you can use this knowledge to repair and keep your credit score healthy. 35 percent of your score is tied to your payment history. Don’t panic if you haven’t had a consistent payment history so far. Part of the repair …

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Solid reasons for refinancing a home mortgage

One of the biggest questions many homeowners ask is, “Should I refinance my mortgage?” The number one reason most homeowners refinance their home is simply to save money. But that’s not the only reason. There are others, so it’s wise to consider all possible scenarios before proceeding. peace of mind …

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Conventional, VA and FHA Mortgage Refinance

There are pros and cons to getting a conventional, VA, or FHA mortgage loan. The guidelines for these home loans change regularly, so it can be very difficult to keep up with all the new revisions. There are certain things that determine what type of loan is best for you. …

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Home Equity – Finance your future with your equity

Homeowners across the UK have seen equity levels in their properties rise – even skyrocketed – in recent years. However, your equity is of little use to you if you do not sell your property, otherwise it is tied up in your house and cannot be used. However, a home …

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How home equity lines of credit work

The difference between a home equity line of credit, or HELOC, and other revolving lines of credit such as credit cards is that the home’s equity is used as collateral. This means that the amount of credit available is based on the amount of equity, not your credit history. HELOC …

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New Thought Christianity – A Brief History

New Thought: Ancient Wisdom New thinking and Christianity mingle, as do Christianity and everything else. It is important to realize that the basic principles behind the entire New Thought movement predate Christianity, even the Old Testament, by many thousands of years. Many scholars name these lessons The Hermetic Wisdombut even …

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The world is flat and there for everyone

The world is flat and there for everyone The Wall fell in Berlin The global marketplace won Everything is constantly expanding With every crucial and crucial moment Starting with Netscape’s IPO Beautiful workflow software developed Open sourcing started to code everything Outsourcing began to take advantage worldwide Everyone’s niche and …

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The role of Islamic finance in economic stability and social justice

One of the most outstanding times for the Islamic home finance industry in the US began in February 2007. The Federal Home Loan Mortgage Corporation (Freddie Mac) issued a press release announcing that it would no longer buy the riskiest subprime mortgages and mortgage-backed securities. Two months after the announcement, …

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